The smartphone boom has led to a surging demand in courses on Android app development, says an online survey conducted by Sulekha.com. The findings reveal a 171 per cent increase in searches related to Android app development this year, compared to last year. Based on traffic on the website, Sulekha says that 2,737,349 user needs on the portal for computer training service listings were from Tier 1 (New Delhi, Mumbai, Bangalore, Chennai, Hyderabad, Kolkata, Pune and Ahmedabad) and Tier 2 (Thrissur, Agra, Amritsar, Chandigarh, Kochi, Coimbatore, Jaipur, Jalandhar) cities, in the last one year (September 2013 — September 2014). The most searched for courses across India, according to the survey are Android Application Development Training, Java and J2EE Training, CCNA Certification Training, SAP ERP Training, Web Designing Training, AutoCAD Training, C++ Training, .Net Training, Embedded Systems Training, and CAD and CAM Training.
“We began analysing the search requests to know what exactly people are looking for, so we could customise the results. That would help them save time and money. From a business perspective, this will also help us get more clients,” begins Satya Prabakar, Founder, Sulekha, who holds a Bachelor’s in Electronics Engineering from Regional College of Engineering (now National Institute of Technology), Tiruchy, and also has an MS in Computer Science and MBA in International Finance from University of Florida, US. He says it is not surprising that there is a lot of demand for Android app development courses. “In recent years, there has been a lot of applications built in India, and app developers with about a couple of years experience are drawing handsome salaries, mostly in the bracket of Rs 6-10 lakhs,” he reasons. The survey has also given Sulekha an opportunity to concentrate on putting up related info pertaining to the needs of the customers, he asserts. Sulekha does an online study across all 220 categories they advertise, says Prabakar. Concurring with Prabakar is independent app developer Rabi Gupta. Rabi along with his partner Ashish Kumar founded the iCouchApp, which helps TV channels engage with their viewers through chat, voting and feedback on their mobile app platforms. Their clients include ZEE TV, Life OK and History TV18. Gupta says that while Java was much sought-after earlier, now Android, Windows Mobile and iOS app development training has taken centre stage now. “Freshers always have jobs on their minds and since these avenues help them with opportunities, the interest is surging,” he says. With most app developers going independent and working as freelancers, the entrepreneurial streak of app development has also added to the panache, he feels. On challenges, he says, “Earlier there were only a few entries. Now, every other day, new apps are being built and therefore, unless you are really creative and your app has an unbeatable USP, your inventions will die a quick death.” He points out that apps in games and utility services like booking tickets and doing recharges are popular and new innovative apps in the segment would be welcome. [email protected]
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January 2015
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